I have over 15 years experience in all aspects of Content Creation. This includes on set photo and video art direction; campaign conception; storyboarding; still life styling; CG direction; music direction; castings; retouching notes; edit direction for motion; lighting design for video; managing departmental budgets; PDP style guides; maintaining relationships with agencies; creating content creation workflows.
I am available for Contract and Freelance opportunities in Creative Consulting, Creative Direction and Photo/Video Art Direction.
I started out as an intern at NYLON magazine back in 2005 in the bookings and photo dept, followed by visual installations in retail, chased with a photo coordination gig at Clinique/Estée Lauder, succeeded by freelance stints at various production agencies, ad agencies, location scouting firms, then almost 5 years as a producer at Sandbox Studios NYC - a full service production company, followed by an in house Brand Image/Content Manager position at Tom Ford International, next worked as the Associate Photo Editor at W Magazine, then moved to LA to direct imagery for all categories at Goop followed by a little over 3 years at Hourglass Cosmetics, where I still life styled, produced, concepted Imagery and Video for everything from social content to out of home campaigns. From April 2021 to May 2022 I was the Content Director at Ilia Beauty - concepting, directing and planning out every visual asset we organically create from UGC to Billboards to Social Posts. Currently I am the Creative Director at Ranavat.
Photographers I've Worked With: Christian Ferretti, Mona Kuhn, Ellen Von Unwerth, Ben Toms, Ben Hassett, Tung Walsh, Andrea Spotorno, Dario Cattelani, Emma Tempest, Catherine Servel, Thomas Lohr, Hans Neumann, Benjamin Vnuk, Daniel Riera, Amy Troost, Jeff Henrikson, Stas Komarovski, Laurence Ellis, Anthony Cotsifas, Tina Tyrell, Thomas Whiteside, Matthew Sprout, Henry Bourne, Jeff Yiu, Coppi Barbieri, Thomas Giddings, Coliena Rentmeester, Beau Grealy, Mark Seliger, Spencer Higgins, Dimitri Newman, Hanna Hillier, Zoe Kovaks.
Brands I've Worked With: Tommy Hilfiger, Calvin Klein, Theory, Helmut Lang, Hourglass Cosmetics, Target, JCrew, Madewell, Kate Spade, David Yurman, Dress Barn, Lacoste, Goop, Tom Ford, Clinique, Ilia Beauty, Furtuna Skin.